Humanising the world of work through stories
We love it when clients really get the transformative power of story. It’s like switching on a light and illuminating what’s always been there, just waiting to be uncovered.
We offer three services:
Workshops and training programmes for leadership teams
Inspiring talks for teams and companies
One-to-one story coaching for leaders
Workshops and training programmes
We deliver high‑impact workshops, offsites and multi‑stage training programmes for senior leadership teams at organisations including Amadeus, Amazon Web Services, Ericsson, Microsoft and NBCUniversal. These sessions equip leaders with a practical storytelling toolkit, enabling them to communicate strategy, values and change with greater resonance and influence.
Our programmes scale globally. At Ericsson, we delivered a cross‑market-area initiative (from Brazil to Sweden; Kazakhstan to Ukraine) helping leaders bring the company’s five values to life through story. At AWS, we worked with the EMEA leadership team to use storytelling to deepen understanding of diversity and inclusion across the organisation.
We also offer ‘Curveball Stories,’ a signature experience for awaydays and leadership meetings where executives learn to share personal stories of navigating adversity - a powerful way to build psychological safety, strengthen culture and nurture a growth mindset.
Read about our Curveball Stories session for Amadeus’s leadership team offsite
Inspiring Talks
The Power of Storytelling is available in-person or online, as a keynote or Lunch & Learn. It’s designed to get any audience thinking about why stories are our most important vehicle for communication. It features: why stories matter and how they are our most important vehicle for communication; how stories make the complex simple; how being curious and taking inspiration from the stories that touch us on a daily basis can feed our story mindset; the story habits and rituals you can start; with plenty of examples from within and outside the world of business and brands.
It’s ideal for leadership teams, comms functions, agencies and fast‑growing companies. This year alone, we’ve delivered it for groups ranging from the John Lewis Partnership comms team to an all‑hands at Fox Agency across the US and UK.
“Thanks for de-mystifying storytelling - this was really inspirational!”
— Participant, March 2023
Read about our storytelling talk for The John Lewis Partnership.
One-to-one story coaching for leaders
We work one-to-one with CEOs, CMOs, Chief Compliance Officers and other senior roles across global organisations, bringing their values and vision to life through storytelling.
Together we unearth the stories that sit at the heart of a leader’s purpose: the moments, values and lived experiences that shape how they lead. We then help craft these stories into powerful narratives that leaders can use to spark change, energise teams and communicate with clarity in high‑stakes environments. The results are stories that cut through the noise, build trust and bring leadership values to life in a humanising way.
“I was impressed by Ian’s energy, passion and infectious enthusiasm for creativity and communications. Working with Ian was an emotive, thought-provoking and invaluable experience.”
PAUL EDISON,
CO-FOUNDER & COMMUNICATIONS DIRECTOR, BLACK SUN PLC
“Ian is a great storyteller and a very passionate and engaging facilitator, who clearly puts a lot of heart in what he does. His kind and energetic approach makes everyone feel at ease and excited about the class.”
KREMMY DIMITROVA,
PROGRAMME OPERATIONS MANAGER, GENERAL ASSEMBLY (LONDON)